Leadership Paradox III: I versus We
June 8th, 2009One of the leadership paradoxes I’ve been encountering lately is the problem of I v. we. Should an executive refer to himself individually as I, or as the product of his team, ”we?” It’s a paradox because it seems that those leaders who refer to their achievements as “I completed…” or “I delivered…” are frequently told they should give more credit to their team, and view their achievements as group efforts. Those who use the word “we” more often seem to be told they should take more personal accountability for their results by referring to ”I.”
So what is the right answer? What should leaders do? My coaching to executives is to use a collective pronoun when discussing accomplishments, successes, and “wins.” Ensure others get credit for accomplishments, which the leader facilitated or encouraged. The converse is also true - use “I” when taking responsibility for a problem or discussing whether goals were achieved or not. When you talk about your successes, you are at risk for “hogging the limelight” if you talk about what you did as an individual. On the other hand, if you use “we” when discussing the failure to achieve objectives, you are at risk for “throwing others under the bus.”
Of course, the worst choice for a leader is to use the term “they.” As in “they sidetracked me” or “they didn’t do what I asked.” This approach explicitly places the blame on someone else, which is one of the biggest derailers I have encountered in leadership. Whether you are a Vice President, or the CEO, those you report to expect you to take ownership for missteps. While you may save your own skin in the short-run by blaming others, you eventually will be held accountable for the failings regardless of who you blame. And it’s my experience that the leaders who try to offload responsibility fail faster than those who accept responsibility.
As a leader, take responsibility for your objectives and metrics. Give credit for achieving those objectives to the people who make it possible for you to win.
Bill Berman, PhD